For FH17 Converse Cons has partnered with Kenny Anderson and his long-time board sponsor, Chocolate Skateboards. The new Converse Cons X Chocolate footwear and apparel collection was designed with skaters in mind, for everyday wear ability. The Converse Cons x Chocolate collection includes a One Star and two Chuck Taylor All Star high tops all with an upper made of 100% recycled poly cotton canvas upper. The footwear also features innovative skate technology, including CONS traction rubber for increased grip and durability, a rubber overlay as well as a Lunarlon sockliner for enhanced cushioning and maximum comfort.
The Converse Cons x Chocolate collection features original artwork from Evan Hecox, former art director & long-time contributor for Chocolate Skateboards. The art on the collection was pulled from one of Kenny’s favorite old board graphics from Evan’s simple life series. As a continuation of this series Evan created a new piece of artwork for the sockliner of the sneakers that will also be featured as one of Kenny’s boards. The new piece of art follows the lifecycle of a seed as it comes into our world… “plant a seed, let it grow, and pollinate”
Evan’s artwork is also printed on the apparel which includes both short and long sleeve tees made of Supima cotton and a recycled nylon packable windbreaker.
The Converse Cons x Chocolate sneaker and apparel collection will launch at Converse retail stores, third party retailers and on Converse.com on Friday, September 1st, 2017.
Footwear will retail for 75€ to 80€, with apparel ranging from 30€ to 95€.