EDDA Spring / Summer 18 – MERIT AWARD WINNER @ FASHION SCOUT

London Fashion Week. May I introduce you to Merit Award Winner @ FASHION SCOUT: EDDA. Named by the New York Times as one of ten “Fresh out of Fashion School designers to watch” and also received the sought after AW16 Fashion Scout ‘Ones To Watch’ award. More recently she fought off impressive International competition to win “Germany’s Designer for Tomorrow Award” with Alber Elbaz as one of the prestigious judges. Fashion Scout has chosen EDDA, as the SS18 winner of the coveted Merit Award. Created in 2009, the new talent initiative is worth £20,000 across three seasons and has been created to support and develop new designer businesses on a global level. The brand Edda is founded by young designer Edda Gimmes #OneToWatch

 

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