May I introduce you to my new favourite sneakers?! Cloud by ON – The world’s lightest fully cushioned running shoe. I introduce you to Zero-Gravity running – The Cloud is the lightest fully cushioned performance running shoe in the world.
Designed for runners who want a minimal running shoe with maximum cushioning. Built from Zero-Gravity foam, the Cloud weights less than 200 grams, making it a perfect lightweight performer. And beside that the sneaker comes around in stylish colors and is the perfect autumn sneaker also for fashion lovers.
CloudTec® sole moves with you
Separated by a central channel, the CloudTec® sole responds to your individual gait. The Cloud elements are affixed directly to a semi-transparent Speedboard allowing each Cloud element to move individually.
The CloudTec® sole is formed from a super-light, flexible and responsive Zero-Gravity EVA foam. Additionally, the deepflex grooves provide a natural range of motion and extreme flexibility.
Forget about lacing up your running shoes: The On Cloud features an easy-entry lacing system that can be adapted to your foot. A conventional lace comes with every Cloud for tighter lacing.
“Shorter days need faster runs” – the limited edition Autumn Cloud: to keep you running as the seasons change. Get your pair here: bit.ly/2cD8QhQ
“On is the new high-performance running shoe with the unique 3D cushioning technology CloudTec – run on clouds. From garden hose to sporting innovation: former top athlete Olivier Bernhard and his friends David Allemann and Caspar Coppetti are united not only in their love of running but also in their aspiration to create a perfect product. As a result, and through countless experiments (some of them involving pieces of cut-up garden hose), they have created the ’On’, a shoe that first amazed and has since delighted the running world. Ons are not just a new running experience: they are far more than that. And the company’s three co-founders have become ambassadors of a new running sensation whose success has far outpaced their expectations…”