BCBG Max Azria FW15

New York Fashion Week: We fell in love the new BCBG Max Azria Fall/Winter 2015 collection: “I think it’s always an evolution” said Lubov Azria before the show and indeed it was. The show started with a light palette of colors, a range of oversize and long or padded shapes and transitioned into a brightly colored collection that Lubov Azria attributed to her travels.

Lubov Azria got inspired by the culture of Barcelona and the hand-beaded embroidery which she saw in mom stores in the Baltic Sea (States) and wanted to translate old traditions into something different. The result is a new and modern defition for a younger generation.