Introducing the GEN-Y FACE MASKS COLLECTION! The Italian hi-tech accessory brand Gen-Y, famous for travel bags and backpacks, has just launched a brand new facemasks collection. Featuring avant-garde technologies such as Aerobreath ®, the facemasks offer next to extreme practicality also great protection from viruses and dust, yet maintaining a very high level of breathability. Paint-Splattered shoes by Premiata.
The washable [Skub] and [Skul] facemasks deliver extreme practicality. Aerobreath®️ technology keeps you covered from viruses and dust, maintaining a very high level of breathability. They are extremely soft, light and can be stored in your pockets while not in use. Get your own mask HERE
The brand GEN-Y was established in 2017 by Lorenzo Lorenzi, CEO of Lorenzi Company Italian leader in microfibers leather and tech-textiles. Lorenzi’s high-quality materials, commonly used by premium brands of leather goods, sport/safety footwear and technical clothing are reinterpreted by Gen-y turning them into smart bags, rucksacks and clothes with an innovative key.
Inspired by Lorenzi’s knowhow and environmental respect GEN-Y is projected to the next generations needs, always sharing the mission :“Long lasting products, long lasting future”. The creative team is focused on the product functionality and releases new designs without following the fashion cycle.
Bags, backpacks and accessories created to follow us in every moment of the day: from work to free time, from passions that characterize us as individuals indoors to those that complete us outdoors. The collection is made of a-gender products that evolve with each of us, that adapt to our needs and follows us in all of our activities: sports, cocktails downtown with friends, job meetings or pleasure trips.
With its design inspired by urban geometries, GEN-Y’s collection is created with extremely sought-after materials which are also eco-friendly. www.gen-y.it