Gucci Pre-Fall 2015 Campaign

Gucci unveils its first advertising campaign by new creative director Alessandro Michele. No more glitzi and glamour! Alessandro Michele takes over and presents a very different vision of the new Gucci man and woman. Photographed by Glen Luchford – taking over from Mert & Marcus who worked under the direction of Frida Gianni on the sexed-up imagery – we see a vision of soft, sensuous romantiscism, a vision of realness with a new kind of sexiness and intelligence. And an ad looking more like an editorial than a campaign.

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Credits:
Campaign: Gucci Pre-Fall 2015 Campaign / Source: Gucci
Creative Director: Alessandro Michele
Art Direction: Christopher Simmonds
Styling: Joe McKenna
Photography: Glen Luchford
Make Up: Yadim Carranza
Hair: Paul Hanlon
Models: Julia Hafstrom, Alexandra Elizabeth, and Jack Chambers
Read our latest review here: www.kaltblut-magazine.com/gucci-fw15-16

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