May I introduce you to a new exciting fashion brand from Austria?! AlphaTauri – A brand that fits body and mind. Red Bull’s DNA and success story, which began in 1987, are reflected in the new collection. AlphaTauri offers modern design and ready to wear fashion for men and women. The future-oriented looks have been reinvented by taking well-known silhouettes and fits and combining them with high quality materials. AlphaTauri – A one to watch fashion brand for the future with a must wear collection for 2017!
At the centre of the Taurus constellation is its brightest star, AlphaTauri. A brilliant red light and enduring symbol of energy in the vast black sky. AlphaTauri, crafted for stars to rise.
Functional fabrics and the latest innovations have been brought from the labs into fashion. By mixing them with natural materials, a familiar look and optimal wearing comfort is ensured.
Fit and size consistency is guaranteed over all product groups and over all seasons. We see a bright future for the brand. Great designs and functional fabrics are the future of fashion. Fashion is not dead!
The new eshop will be launched in April .. mark the day to be the first one wearing AlphaTauri.