UGG X MASTERMIND WORLD UNVEIL COLLABORATION

The Autumn/Winter 2018 collaboration merges the iconic wearing-experience of the UGG® Classic Boot with MASTERMIND WORLD’s street-punk aesthetic; featuring one UGG® Classic Boot style in two colors—the brand’s iconic chestnut hue and a bold black. The front of the Men’s UGG® x MASTERMIND WORLD Classic Mini showcases the MASTERMIND WORLD logo with the distinctive skull-and-bones decal on the back of the boot for a complete 360-degree of style.

Legendary Japanese streetwear label reimagines the UGG® Classic Boot for Men

The UGG® x MASTERMIND WORLD campaign was shot by Los Angeles-based photographer and director Estevan Oriol near the iconic Los Angeles River with model Steven Lee. MASTERMIND WORLD, a Japanese luxury fashion label known for mixing exquisite quality and detail and UGG®, a California lifestyle brand known for its bold and provocative product, allows for the perfect juxtaposition of Japanese streetwear with California lifestyle. Oriol created a harmonious campaign with a high-end street aesthetic by mixing the urban landscape of Los Angeles architecture with dark and moody product.

The UGG® x MASTERMIND WORLD Collection is now available for purchase at select retailers worldwide.

For more information, please visit www.ugg.com. @UGG @UGGforMen #UGGLIFE

 

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