Berlin Fashion Week! “I weave my sentiments into the very fabric of my work, fusing artistry and narrative in a form that is deeply personal,” declares Dennis Chuene, a trailblazer in the Berlin contemporary fashion scene. In this candid revelation, the designer unveils the internal battles that shape his latest sartorial ventures.
Embracing Berlin’s dynamic ethos since 2008, Dennis Chuene has been redefining streetwear by infusing it with the sophistication of haute couture. His South African roots intertwine with his current locale to unfold narratives that are intimately his – his feelings etched into every seam and stitch.
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Credit: Dennis Chuene, Boris Marberg @borismarberg
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The Berlin Contemporary scene has once again lauded Dennis Chuene for his inventive vision, casting a spotlight on his work at the NEWEST Showspace during the coveted press café event. Cheune’s eponymous unisex brand reverberates with exceptional artisanship and a distinct signature style. Rooted in his heritage, the collections are a testament to personalised handcraft, spotlighting unique designs that never compromise on detail, quality, longevity, and comfort. Each creation is an embodiment of Dennis Chuene’s emotional tapestry – events and inner turmoil rendered tangible through his mindful approach to design, material selection, and textural play. His limited-edition collections are not just a testament to craftsmanship; they are a sensory homage to the essence of Dennis Chuene.
Here he reveals the inner conflict he creatively processes through his current collection:
A year ago, you presented your collection, “Dennis Who,” during Berlin Fashion Week, where you embarked on a journey to find yourself. With Autumn/Winter 2024/25, you have another very personal connection. What’s behind “Big Ego – Low Self Esteem”?
It is a contemplative collection that reveals the complexity of my big ego in connection with low self-esteem. 15 looks represent one facet of my psyche, ten others stand for transformation, and the final looks are the result of my introspection.
Your show concept is once again well thought out. What message do you want to convey?
The plot and runway shows are divided into three thematic blocks: the duality of ego and self-esteem, the masks people wear to hide their vulnerability, and the healing power of self-confidence and acceptance. The show and collection are an exploration of myself. They depict the inner struggle with my self-esteem. Both are also an invitation to the audience to reflect on their own insecurities and the masks they wear in everyday life.
Who inspired you fashion-wise this season?
An eclectic mix of avant-garde designers and Savile Row tailors. With the collection, I want to bring together my influences, interests, and style to create a concrete, distinctive design language. For example, I showcase figure-hugging, long coats, and tailored silhouettes complemented by wide, pleated pants.
The show took place in the press café and resembled more performance art. You turned the runway show into a silent disco. Half of the audience wore headphones, and the other half did not. Why?
They all experience the same thing but with different influences. Guests without headphones hear external noises. In addition, there are comments and thoughts that could occupy us all. The other part of the audience gains access to my intimate thoughts, questions, and challenges as I take on various character traits through voice-over.
