This Berlin Fashion Week, the spotlight shines brightly on sample030 as the avant-garde label unveils its latest Fall/Winter collection 2026 titled “Storm the Block.” Embracing the raw energy and undiluted power of street and urban culture, this collection serves as both a tribute and a bold declaration of the city’s dynamic spirit. All backstage photos by Thilo Wilcke.
Drawing inspiration from blueprint structures and the austere elegance of brutalist architecture, “Storm the Block” skillfully transforms these influences into sharp silhouettes and commanding proportions. The collection boasts oversized cuts, daring lengths, intricate material craftsmanship, and statement outerwear, each piece designed for a wardrobe that epitomises fearlessness, dynamism, and a deep connection to urban life.
@sample030 / www.sample030.com
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All photos by Thilo Wilcke @thibilosoph
Rich textures abound, with thick jersey, rugged denim, faux furs, and innovative manipulated leathers interplaying with striking metallic surfaces that convey a narrative of tension and renewal. This is fashion at its most transformative, speaking to the heart of what it means to be alive in a city that never stops evolving.
sample030 is not merely a label; it represents a cultural movement that encapsulates the essence of urban lifestyle, music, and design in a cohesive and authentic experience. The name itself tells a story: “sample” pays homage to the brand’s early days in bespoke creations, while “030” proudly references Berlin’s iconic city code.
By fusing the raw energy of the streets with impeccable craftsmanship, sample030 channels the pulsating heartbeat of the city into progressive fashion narratives. The impact of the label extends beyond the runway, with national and international luminaries, like J Balvin, DJ Snake, SoFaygo, and Nina Chuba, seen donning custom creations that solidify sample030’s status at the intersection of fashion, music, and global youth culture.
Prepare to be captivated as sample030 continues to redefine the landscape of contemporary fashion and cultural expression.
