Cupid’s Arrow: Savage X Fenty Unveils Dazzling Valentine’s Day Collections

This Valentine’s Day, let the unabashed spirit of love envelop you as Rihanna’s Savage X Fenty takes centre stage as the ultimate cupid. Their latest lineup is a refreshing homage to love in all its forms, igniting a celebration that resonates with joy, pride, and that iconic Savage flair. Whether you’re revelling in the heat of romance, honouring self-love, or cherishing fierce friendships, Savage X Fenty’s new intimates, sleepwear, and lounge selections invite everyone to express their love story in their unique way.

“Valentine’s Day is a time to celebrate love in all its forms,” Rihanna proclaims, emphasizing the brand’s ethos of confidence and celebration for all.

Leading the love crusade in this season’s campaign are familiar faces, including Love Island USA stars Serena Page and Kordell Beckham alongside TikTok sensations Hayley and Jules LeBlanc. The LOVE YOUR WAY campaign boldly encapsulates love’s myriad dimensions—passionate connections, the bonds of sisterhood, and friendship—inviting us all to embrace relationships in every spectrum, from fleeting flings to enduring commitments.

This captivating collection encompasses an array of options that celebrate individuality and encourage self-expression, including:

  • Loveline: A provocative mix of satin and lace that turns heads with its sultry designs—think panty, garter belt, and even opera gloves—all available in Black Caviar, Timeless Red, and Striking Purple.
  • Les Roses: A love-inspired series adorned with stunning rose-patterned lace pieces. Each set is an ode to romance, complemented by a lavender sachet and a chic sheer off-the-shoulder crop top, available in Black Caviar, Porcelain Pink, and Red Siren Candy Cloud Print.
  • Catch Me Cupid: Get ready to make a statement with this eye-catching lingerie set that includes a Quarter Cup Underwire Bra and a sassy Open-Crotch Panty, neatly enclosed in a sleek satin pouch. Add a touch of flair with matching 3D satin pasties available in vibrant hues, including Black Caviar and Timeless Red.
  • Fire and Desire: Slip into seductive satin with dreamy pieces like the Sleep Cami and Maxi Slip, all available in Timeless Red—a colour that speaks volumes this Valentine’s.
  • For Him: Elevate his sleepwear game with the Midnight Rose collection, featuring fashionable satin essentials and the refined Valentine Fine collection, showcasing playful pinstripes in soft cotton poplin.

From now until the day of love, customers can discover these stunning collections online at savagex.com or in-store at Savage X Fenty outlets worldwide. Prices vary—perfect for every budget, with Rewards members enjoying specially reduced prices starting at just $9.95.

Celebrate your love, your way, with Savage X Fenty’s definitive Valentine’s Day drop!