Hélas ends its Summer 22 season as it began, offering us a collection full of lightness, vibrant colors et freedom from care that pushes us to daydream. Composed of 35 pieces, the second drop – part of which will be available only on helascaps.com – is a collection where casual pieces such as the “BELLO” sport shorts and more dressy sets such as the “LEGER” piece pant and jacket duo co-exist.
The collection navigates between warm colors and pastel tones, offering several references to the world of sailing, with stripes and a few twisted classics for the season. These are highlighted especially within the “NAUTIQUE” range, the new retro “LOOP” sets, or the “BIG STRIPS” hoodies.
In terms of graphics, the brand does not shy away from usual habits, offering graphic button-up shirts – called “HELLAS” and even reworking their logo on several series of basics – as seen on the “BUOY” range or on the “ALLOVER” set.
To highlight the second drop of Summer 22, the Hélas team collaborated with photographer Alex Pirès, going to Nogent-sur-Marne for a trip to the river, at a guinguette with inflatable buoys and barbecue for a full summer atmosphere.
The collection is available on helascaps.com
Photographer: Alex Pires
Models : Thierry Gormit – Fidel Baltazar – Antoine Volle – Augustin Giovannoni – Paul Dentaux
