Hoemo World, the cute and unapologetically proud queer independent brand, proudly unveils its latest collection. In collaboration with renowned photographer Paul Perelka and makeup artist Berny Ferreira, Hoemo World presents “A Physical Education,” an editorial feature that reimagines the gym class experience through the lens of queer identity and sexuality.
This groundbreaking editorial draws inspiration from the lived experiences of queer individuals in school, particularly in physical education classes, which often breed traumatic memories and bullying. Through the artful recreation of a gym setting the incorporation of sporty attire and Hoemo World’s exquisite jewellery, “A Physical Education” subverts the narrative, transforming it into a journey of positivity and empowerment.
As a brand rooted in LGBTQIA+ sexual positivity, Hoemo World epitomizes explicit and authentic pride. The brand’s premium, yet attainable jewellery serves as a tangible expression of personal queer identity, infused with flirty innuendos and an undeniable appreciation for all things stunning.
Please join us in celebrating this milestone for Hoemo World and the ongoing pursuit of promoting love, acceptance, and empowerment for the queer community through the realm of fashion.
About Hoemo World:
Hoemo World is a revolutionary queer independent brand that transcends boundaries and embraces the beauty of individuality. Founded in London in 2022, Hoemo World is dedicated to creating premium, yet accessible jewelry that captures the essence of personal queer expression and celebrates the wonders of diversity.
Photogtapher @paulperelka
Photographic Assistant and Videographer @imtylerkelly
MUA @planetberny
Full collection available now at www.hoemo.world
