KAOS Takes Over London Fashion Week – VIN + OMI’s Wild Ride Into Sustainability

Hold onto your (eco-friendly) crisp packet hats—because VIN + OMI just kicked off London Fashion Week with a show that was equal parts rebellion, innovation, and pure chaos. Their latest spectacle, KAOS, isn’t just a fashion show; it’s a bold, unapologetic statement on the state of our planet. And trust us, chaos has never looked so couturesque.

These legendary eco-designers have been turning trash into treasure since 2004, long before “sustainable fashion” was a buzzword. They’ve worked with everything from waste ocean plastic to seaweed, and even turned Prince Charles’ (now King Charles’) garden clippings into high-fashion fabrics. For KAOS, they’ve taken things up a notch. Why stop at seaweed when you can create fabric out of discarded milk cartons? Yes, drink all that milk.

Imagine couture made from Sandringham’s wood chippings, plant waste, and old household items, or sleek dresses crafted from Team GB’s retired wetsuits. Even Daler-Rowney’s art plastic waste has been transformed into show-stopping print dresses. If that wasn’t avant-garde enough, accessories for the show have been sculpted from waste crockery and building materials—because who needs diamonds when you have upcycled ceramics?

Of course, a show like KAOS wouldn’t be complete without an iconic lineup. Walking the runway? None other than Dame Prue Leith (yes, Bake Off royalty), journalist/Loose Woman Jane Moore, eco-champion Jo Wood, and property powerhouse Naomi Heaton, strutting alongside the coolest new faces in London’s fashion scene.

VIN + OMI’s audience is as diverse as their textiles—young punks rubbing shoulders with city bankers and A-list celebrities—all drawn in by the duo’s fearless approach to fashion and sustainability. Their message? “Waste is our raw material, and we’ll be raiding a landfill near you soon.” Now that is fashion with a mission.