For this Spring-Summer 2023 collection, LGN collaborated with actor Stefano Gianino, recently known for his performance in the latest season of “The White Lotus” TV series. After walking in the last FW23/24 fashion show, Louis-Gabriel really wanted him to reinterpret the iconic character of the Viscount de Valmont.
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A reflection on the status of man in our society, this campaign highlights the diversity of emotions felt by the character in Pierre Choderlos de Laclos’ book. All his facets are the mirror image of the same man, but does society allow them to be expressed?
Playing with the clichés, the photographer Ismael Moumin captured the sensitivity, sensuality, anger, desire and fragility of the LGN man.
Actor & Model @_stefanogianino_
Photographer @ismaelmoumin
Creative Consultant @olivierleone
Style @marcgoehring
Makeup @mariaduhart
Hair @pablokuemin
