Last week, Mandarina Duck descended upon Berlin, infusing the city with its innovative spirit and unveiling its new ECO-COATED line. The iconic Club Prince Charles in historic Kreuzberg transformed into a vibrant gallery space celebrating the brand’s rich history and pioneering future.
Originally a swimming pool for Bechstein piano factory employees, Prince Charles provided an artistic backdrop for guests to explore Mandarina Duck’s evolution. The retrospective showcased the brand’s unique blend of functionality, dynamism, and creative design. A highlight was the collaboration with Italian artist Cento Canesio, featuring an avant-garde installation that illustrated Mandarina Duck’s futuristic vision.
@mandarinaduck / www.mandarinaduck.com
Mandarina Duck’s identity thrives on an insatiable curiosity for the modern world and a positive, ingenious approach to the future. This ethos was evident in the 2037 campaign section, launched in 1998, which opened the vernissage. The exhibition masterfully intertwined the brand’s iconic products— from leisure bags to suitcases— demonstrating their adaptability and innovative design over time.
ECO_COATED: Mandarina Duck’s Sustainable Masterpiece
The show’s star was undoubtedly the MD ECO COATED collection, a 100% GREEN line made from recycled PET polyester. This cutting-edge collection features city backpacks, duffle bags, and small crossbody bags, blending style with eco-conscious functionality. It stands as a testament to Mandarina Duck’s commitment to sustainable fashion.
The autumn/winter 2024 campaign pays homage to Berlin’s ethos. Shot in vibrant locales like Kreuzberg, Friedrichshain, and Mitte, the campaign captures the adventurous spirit and cultural mosaic of Berlin. These areas, known for their artistic energy and multiculturalism, perfectly align with Mandarina Duck’s love for experimentation and liveliness.
Prince Charles, nestled in Berlin’s creative cluster, was the ideal venue for this event. The synergy between the brand’s heritage and forward-thinking ethos was palpable. Guests immersed themselves in a multisensory experience with the brand’s archive pieces, avant-garde displays of the new line, and tunes spun by DJ duo Eternal Love. Art, fashion, and music converged, offering a night of unforgettable creative expression.
Berlin’s vibrant pulse and Mandarina Duck’s innovative legacy fused seamlessly, setting a new benchmark for sustainable fashion and avant-garde design.
