In a fusion of nature and fashion, Finnish design legend Marimekko lit up Copenhagen Fashion Week with their S/S 2025 runway show, transforming Opera Park into a vibrant homage to flowers. This season, they’ve delved into “The Anatomy of a Flower” — a conceptual motif we’ll be seeing throughout Marimekko’s 2025 exploits. Amidst the wildflowers, techno beats by DJ Nene H set the spirited tone at Copenhagen harbour, creating an effervescent backdrop for the spectacle.
Floral Symphony
Marimekko’s S/S 2025 collection is a bouquet of abstract floral patterns by design gurus like Fujiwo Ishimoto, Maija Isola, and Lotta Maija. Picture layers that drape effortlessly, delicate petal-like details, and versatile summer essentials — co-ord sets, breezy dresses, and more. True to Marimekko’s ethos of happy contradictions, this collection dances between feminine florals and bold graphic prints, all in a palette of watery aquas, rosy reds, and cool spearmints, punctuated by tiger lily oranges and graceful lilacs.
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All photos by James Cochrane www.instagram.com/jamescochranephoto
Creative Director Rebekka Bay elaborates, “Our high-energy S/S 2025 show captures the Marimekko dress as a liberating piece — perfect for living, even running in. The collection features petal motifs in draping and layering, alongside bold circular cuts that bloom around the body. We’re thrilled to reveal our latest in the Marimekko Artist Series, a collaboration with London-based artist Petra Börner, whose work aligns perfectly with Marimekko’s bold and optimistic aesthetic.”
Marimekko Artist Series: Featuring Petra Börner
The S/S 2025 collection proudly showcases a capsule collection featuring Petra Börner, whose art has been masterfully transposed into wearable formats at Marimekko’s Helsinki textile factory. Börner’s exclusive artworks breathe life into dresses and more, reflecting a delightfully vivid floral narrative.
This collaboration signifies a new chapter in the Marimekko Artist Series, which pairs burgeoning talents with the brand’s iconic style. The series pushes the boundaries of Marimekko’s printmaking, offering artists a fresh canvas for their imaginative ventures. Börner’s designs transcend ready-to-wear, extending into Marimekko’s lifestyle portfolio, including home décor.
Maridenim: Expanding Horizons
The runway also featured new additions to Marimekko’s lauded Maridenim line. Expect fresh patterned denim styles like jackets and shorts, seamlessly blending Marimekko’s signature prints with this versatile fabric.
In essence, Marimekko’s Spring/Summer 2025 collection is not just a display of fashion innovation; it’s a celebration of the boundless creativity inspired by nature’s botanical wonders.
