ODEEH Spring/Summer 2024

Berlin Fashion Week! ODEEH Spring/Summer Collection 2024: Embrace Your Unique Style! How loud do you have to be to be seen? How quiet do you have to be to be invisible? These are the thought-provoking questions that inspired the designer duo, Otto Drögsler and Jörg Ehrlich, behind ODEEH, as they unveiled their latest collection at Berlin Contemporary.

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all photos by Finnegan Koichi Godenschweger for BFW

Like a captivating story, ODEEH’s “The Next Chapter” takes you on a vivid journey through an assortment of 220 designs and 52 looks.

ODEEH never fails to intrigue with their distinctive fashion choices that display unmatched confidence, flamboyance, and curiosity. Colors, moods, and silhouettes are meticulously curated to exude an alluring ODEEH personality. Whether it’s an oversized vest paired with an open denim skirt, a shirt-blouse dress boasting a 60s floral pattern and acid bleach pleated skirt, or a newly constructed kimono-inspired shirt blouse dress or pink sheer midi dress adorned with delicate silver floral embroidery; each design tells a story of its own.

What truly sets ODEEH apart is their fearless combination of prints, from abstract flowers to serene beach scenes. The fusion of flowing and straight silhouettes, along with the use of diverse materials, adds an unexpected edge to the collection. Through their intricate craftsmanship, attention to detail, and boundless energy in the studio, ODEEH manifests their philosophy: every garment should be cherished and allow wearers to embrace their individuality.

In a world where personal style takes center stage, ODEEH believes in empowering individuals rather than imposing a predetermined look. “Our personal drive to make fashion lies in making our very own contribution to the present. With our designs, we want to attract people and make them visually interesting and, above all, more visible,” express the visionary designers.

The showcase of ODEEH F/S 2024 at the James Simon Gallery was a celebration of beauty, contrasts, and perfect harmony. It is an invitation to explore your style, embrace your uniqueness, and make a bold statement with every step. ODEEH continues to cultivate a fashion narrative that echoes the loud and the quiet, the seen and the invisible, leaving an indelible mark on the vibrant world of fashion.