London’s creative troublemaker Olli Hull is back at it, this time teaming up with the Trans Legal Clinic to drop a limited-edition run of tees and hats that blur the line between fashion statement and political action. Think: activism you can literally slip on over your head.
Each piece comes stamped with a QR code, turning whoever wears it into a roaming donation portal. It’s giving “tap here to support trans rights,” but make it streetwear. For Olli, clothes have always been more than fabric; they’re portable manifestos. “We can become walking emblems of our ideas, experiences and beliefs,” they say. This project just pushes that energy further, transforming merch into a direct call to action.
The Trans Legal Clinic, aka TLC, the name truly fits, exists to hold the line where identity meets injustice. They’re out here providing free, specialist legal support to trans and non-binary people across the UK, covering everything from discrimination and housing nightmares to gender-based violence and legal recognition headaches. “We’re very grateful for this unique collaboration with Olli that will help us continue,” they shared.
Founder Olivia Campbell-Cavendish puts it even more poetically: “Olli paints what we practice: dignity, resistance, revolution.” The campaign isn’t just cute clothes; it’s concrete support. “This helps fund real, everyday legal help so that trans people can live, work and be safe as themselves. ‘Fund the dolls’ has meaning. We’re turning solidarity into service.” In a world where the rules keep changing, the essentials stay the same: safety, recognition, and fair treatment.
All proceeds go straight to TLC, no corporate detours, no middle-man energy. The collection dropped on 27 November and is available exclusively via the Trans Legal Clinic’s site. www.translegalclinic.com
Words by Lewis Robert Cameron @lrcfashionstylist
Designer and Art Direction – Olli Hull @ollihull x @translegalclinic
Photography – Shaun Evans @shaunevvans
Make up – Dhyani Huerta Alfaro @dhyanimua
Styling – Konstantin Zemskovas @k_zed_
Models: Olivia Campbell-Cavendish @oliviacampbellcavendish, Rhys Thomas @chezablondexo, Jaylin Ye @jaylinye_, Molly Leah-Jane @ecstasy.doll
Hair Michael Kent @michaelkent_hairdressing
