Something is captivating about Lorena Varela, the Galician siren who’s carving out a musical identity that’s as intoxicating as it is alluring. Her latest track, “Lo Caro,” is a dazzling showcase of her eclectic artistry, blending a riotous concoction of influences that include hip-hop rhythms, soulful melodies, and a sprinkle of R&B flair. I can’t help but love this track—it’s a fresh breath of rebellion and power that makes you sit up and take notice.
Lorena Varela: The Galician Muse Redefining Ambition Through Sound
www.instagram.com/l0renavarela
Born in the picturesque Sanxenxo, Varela dives headfirst into the aesthetic of ambition with “Lo Caro.” This isn’t just a song; it’s a manifesto that defies the mundane and elevates the concept of ambition to a luxurious plane, unshackled by societal norms and judgment. The video, where she takes the role of creative director, is nothing short of a visual feast, embracing a disco vibe that perfectly encapsulates the carefree spirit she embodies.
What’s particularly striking about Varela is her ability to transcend traditional genre boundaries. She dismantles the expectations that come with them, delivering a sound unapologetically her own. Her empowered sensuality plays a significant role in this transformation, demanding attention without compromise. In a world where validation seems paramount, Varela is a reminder that true ambition is self-driven—it’s about pursuing one’s goals with relentless passion, free from the chains of mediocrity.
“Lo Caro” is not just a song; it’s an anthem for those who dare to dream big. Its infectious rhythm and bold visuals encapsulate a spirit that is as lavish as it is unrestrained. So, whether you’re lounging or dancing your heart out, let Lorena Varela’s resounding message of ‘ambitiously expensive’ ambition inspire your journey.
LYRICS + COMPOSITION @l0renavarela
PRODUCTION + MASTER @jam_studios_ @pickorecords
PRODUCER @burialcco
DIRECTOR @hicozzy
MODEL @dariortegac
DOP @pickoutt
CREATIVE DIRECTION @lorenavarela__
COLOR + EDITION @pickoutt
STILL PHOTO @igneooo @balem.mur @modeworld
VHS @burgasvandal
STYLIST ana.naveiro
ART DIRECTORS @merimarinho_ @patri_villalon
HMUA @miranda.muah
NAILS @_chingisabella
CHOREOGRAPHER @patri_villalon
ASSIST. PRODUCTION @charlitasgallardo
MARKETING MUSICAL @themousike
LETTERING @reixtier
SPECIAL THANKS TO
@tommyhilfiger @finallypress