MODUS VIVENDI sets sail with its “Striped Through Line” and the introspective “Reflective Figure” Campaign for the SS24 Collection, channelling the prowess of Greece’s storied male legends.
Renowned for its pioneering approach and refined aesthetic, MODUS VIVENDI casts a fresh vision on maritime elegance through its latest SS24 line-up. This collection honours Greece’s rich nautical past and its emblematic masculine idols, remixing marine motifs for today’s fashion-forward man.
The “Reflective Figure” Campaign, a pillar of the SS24 assemblage, spotlights evocative imagery that explores the depths of personal identity and power. A highlight photograph features a model clad in the signature Striped Through ensemble, juxtaposed with his image reflected on a mirror beneath—capturing the essence of introspection and the courage within.
Central to the SS24 range is the hypnotic Striped Through Line, embodying a potent mix of audacity and sophistication, evocative of Greece’s revered figures. The pattern mirrors the Mediterranean’s undulating waves, crafting an air of vigour, escapade, and immortal grace.
Crafted for the sharp dresser who demands a novel spin on immortal nautical themes, this collection proposes a new standpoint for heightening one’s fashion capital. Each piece is meticulously woven from sumptuous jacquard fishnet material. The garments, with their low-rise cut and precise fit, are designed to sculpt the silhouette, achieving an impeccable balance of allure and comfort.
Step into a realm of elevated finesse and understated charm with MODUS VIVENDI’s uniquely tailored collection, infusing innovation into time-honoured style.
Explore the embodiment of contemporary virility with MODUS VIVENDI’s SS24 Collection, now presented for discerning tastes on the official website www.e-modusvivendi.com.
www.instagram.com/modus_vivendi
Photography: @joan_crisol
Model: @atilaescolano
Videography: @aticonorteproducciones
Make Up & Hair: @alvarosanper
Production Assistant: @juanma_lopezp
Location: Madrid, Spain
