KALTBLUT presents: Industrial waste, nature, art, fashion, and the human being – at first glance, these seem like completely unrelated, even contradictory concepts. Yet their collision and fusion form the foundation of a photo project created for the renowned Berlin-based brand Selva Huygens – pioneers who are rethinking fashion and its future.
At the core of Selva Huygens’ philosophy lies deep ecological awareness, respect for materials, and a drive toward aesthetic radicalism. The brand transforms discarded car parts, fragments of industrial equipment, and battery remnants into unique garments that combine functionality, brutalist aesthetics, and high artistic value. Each piece is more than just clothing – it’s a manifesto of a new perspective on consumption, waste, and the human role in the environment.
This photo project explores the idea of coexistence between humans, nature, and industrial landscapes. We live in a unique time where technological progress exists alongside an ecological crisis. Humanity has become both creator and destroyer – but also the one capable of rethinking its footprint on the planet.
In this project, industrial materials – once cast aside as the waste of civilisation – are reborn, not as trash, but as high-fashion pieces and works of art. Selva Huygens’ garments call us back to responsibility and inspire new forms of interaction with the world around us.
This photo series is a visual reflection on how fashion, art, technology, and sustainability can be united in a bold and visionary statement. It invites the viewer to reconsider not only how clothes are made, but also what they mean in a world facing urgent environmental challenges.
Text written by Alena Rukina / Instagram: @lena.gin.ger
Produced by Alena Rukina / Instagram: @lena.gin.ger
Photography by Viktoriia Temnova / Instagram: @vikatemnova
Models are
Edda Ophelia Eggers / Instagram: @eddaophelia
Jazz Ameinah / Instagram: @vagabond.jazz @muse.jazzameinah
Natalia Golubenko / Instagram: @nataliegolubenko
Alena Rukina / Instagram: @lena.gin.ger
Make up & hair by
Jasmin Oliveira Oppitz / Instagram: @jasplz
Jull Sakhatskiy / Instagram: @jullmua
Lorena Di Muzio / Instagram: @madebylorymakeup
Assisted by
Constanza / Instagram: @ciervomutante
Valentyna Kalyta / Instagram: @kalyta.vv
Maite Escartín Lindner / Instagram: @maite_e.l
Brand used is Selva Huygens / Instagram: @selva________________ @nataliegolubenko
