Cheap Monday is back and wilder than ever! Get ready to dive deep into self-expression as the iconic brand collaborates with the enigmatic American artist, Nessa Barrett. A masterclass in contradictions, the new campaign takes you on a trippy journey through angel medusa, stardust emo, and teddy pop punk moods.
IG @CHEAPMONDAY
www.weekday.com
Founded in 2004, Cheap Monday returns with its signature uncompromising spirit. This collection, spotlighted by Nessa Barrett’s gothic pop allure and raw emotional depth, captures the essence of contemporary youth culture. With her fearless approach to mental health and self-expression, Barrett is the perfect muse for the brand.
CHEAP MONDAY X NESSA BARRETT: WHERE SLEAZE MEETS SPIRIT
“At its core, Cheap Monday is all about confidently expressing identities, and Nessa Barrett hits this broad spectrum of creativity. She’s salty and such a goddess at the same time; she’s just up for it, up for the real thing,” says Alice Shulman, Design Lead.
Echoing this sentiment, Nessa Barrett says, “Cheap Monday’s unapologetic style mirrors my own, blending raw emotion with a gothic edge. Collaborating with them felt natural, they truly embody my bold and honest approach to self-expression.”
The cutting-edge collection unveils seven unique fits for women including Sleezy Low, Sleezie High, Sleezie Straight, Booty Bei, Flare Low, Anti Low, and Poser. Men can choose from six distinct styles: Rad Super, Looser, Boo Bootleg, Anti, Issue, and Sleaze. This array embodies Cheap Monday’s aesthetic—a seamless blend of indie sleaze, bootcut, and anti-fit rigid designs.
Alice Shulman emphasizes, “Our debut drop is genre-defying denim, showcasing styles from indie sleaze stretch and bootcut to radically loose and anti-fit rigid designs. We’ve played with finishes like dirt, spray, worn, and torn in shades of blue, black, and grey. These jeans capture the essence of Cheap Monday.”
The collection is not limited to jeans alone. A limited capsule of jersey tops also complements the denim, mirroring Nessa Barrett’s eclectic personas and the brand’s diverse offerings.
Launching September 5th, this collection isn’t just about new jeans—it’s a tribute to Cheap Monday’s rebellious heritage and an invitation to a bold future. Available at weekday.com, selected Weekday stores, and retailers.
