photo by Mark ToepferAn Interview! Step aside, mere mortals! Ivy Rosenauer has returned to the music scene with a ferocious fire that’s impossible to ignore. After a year-long hiatus, she’s unleashed her latest single, “Pussy NRG,” a hyper pop masterpiece that deeply immerses listeners into her intoxicating Poison Ivy universe. This isn’t just a song; it’s a daring exploration of female empowerment, where Ivy invites us all to reclaim our sexuality and embrace our true selves with unabashed confidence. From the very first beat, “Pussy NRG” radiates an irresistible aura, beckoning you to dance unapologetically to the rhythm of your own desires. Ivy Rosenauer’s magnetic presence commands attention, embodying the multifaceted essence of a liberated woman who refuses to conform to societal expectations. This track serves as a powerful anthem for those who dare to flaunt their individuality, embodying every bit of what it means to be a modern goddess.
Prepare to be dazzled, as the accompanying music video takes you on a visually striking odyssey through the vibrant landscapes of Ivy’s imagination. It’s a bold kaleidoscope that positions you at the crossroads of her thrilling identities: the cosmic superwoman, the euphoric goddess, and the unapologetically fierce diva. Alongside a squad of equally fierce dancers, Ivy creates an electric celebration of femininity that pulsates with joy and raw energy. Each frame captures the essence of womanhood in all its tantalizing complexity, leaving you entranced and yearning for more.
@ivyrosenauerofficial / linktr.ee/ivyrosenauer
It’s made me a warrior—part Scandinavian resilience, part rebellious diva. Being one of Denmark’s first trans pop icons, I’ve faced relentless judgment, but that only fueled my fire.
What inspired “Pussy NRG” and its focus on owning sexuality?
My love, in a world that’s still trying to erase us, I decided to flip the script. As a fully transitioned, stunning blonde with thick lips and fierce confidence, I’ve fought hard for my right to own every inch of my femininity. “Pussy NRG” is my unapologetic anthem—my declaration that I am here, I am powerful, and I own my sexuality with pride.
How does “Pussy NRG” reflect your personal journey in the industry?
It’s my middle finger to all the judgment, exclusion, and doubters. I’ve been underestimated, dismissed, and pushed aside—yet I’ve risen, stronger and more radiant. This song is my way of saying: I am complete, I am a force to be reckoned with, and I serve my divine femme energy better than anyone else.
Describe your visual concept for the music video and its symbolism.
I envisioned together with Danish film director Andrias Høggeni, a universe where I shed societal layers—pink on pink, bold and unapologetic. Each scene is a chapter of my soul: the ethereal blue for my inner goddess, shimmering and divine; and the silver to wash away the illusion, revealing my raw, unfiltered self. It’s a visual flex—shedding masks, owning every scar, and strutting in my truth. All magically put together by my crazy talented editor Dolores Tillaeus
from Mystic Collective.
What does being a proud, liberated woman—especially trans—mean today?
It means standing tall and fierce despite the world’s attempts to diminish us. I’ve seen progress, but also how society tries to tokenize or trivialize our struggles. True liberation? That’s owning your story, demanding respect, and shining so bright that no one can ignore you. I’ve sacrificed, fought, and bled—so I wear my crown with pride.
How does your Danish/Swedish heritage influence your music?
It’s made me a warrior—part Scandinavian resilience, part rebellious diva. Being one of Denmark’s first trans pop icons, I’ve faced relentless judgment, but that only fueled my fire. My roots gave me the grit to defy expectations and become the unapologetic artist I am today.
photo by Mark ToepferWhat do you want listeners to feel from “Pussy NRG”?
I want them to feel like queens—powerful, sexy, unstoppable. Whether you’re dancing, working out, or just loving yourself, I want that inner goddess to wake up and roar. Feel your worth. Own your space. And let that confidence shine all summer long.
As Scandinavia’s trailblazing trans pop artist, how do you impact representation?
I’m here to break barriers. I’m more than my transition—I perform, create, and challenge the industry’s narrow views. If I inspire even one trans person to stand tall and dream big, I’ve done my job. It’s time for the industry to stop tokenizing and start celebrating our full potential.
How do you use your platform for trans rights and visibility?
Through the power of media, storytelling, and raw honesty. Our show “Hunkøn” made waves—raising trans clinic applications by 52%. Visibility isn’t just a badge—it’s life-saving. I’m here to make sure our voices are heard loud and clear.
How have your experiences shaped your music?
Every scar, every rejection, every moment of pain—especially surviving abuse—has added layers to my art. Music is my therapy, my rebellion, my throne. I pour my soul into every note, turning trauma into triumph. That’s how I keep shining—authentic, fierce, and unbreakable.
What message do you want your song and visuals to send?
That feeling yourself is revolutionary. For three minutes, I want my divas listening, to feel like queens—empowered, sexy, and fearless. We’re here to rewrite the rules, challenge the norms, and celebrate our unique, divine selves. Own yourself baby.
How can friends and allies support trans folks today?
Stand up, speak out, and include us in every arena—social, professional, personal. Use your privilege to amplify our voices. Check your biases at the door. We’ve fought hard to get here—don’t just stand on the sidelines. Be allies, be advocates, be lovers of our truth.
How can the music industry better support trans artists?
Stop judging us by stereotypes or token gestures. Invest in us, listen to our stories, and respect our artistry. Give us the platform we deserve—because when you do, you’ll see the magic we bring. We’re not just a trend; we’re the future of pop. Let’s redefine what’s mainstream!
Advice for young trans artists?
Don’t hold back. Put your art out into the universe—flaws, quirks, and all. Own your voice—deep, high, or somewhere in between—and don’t let anyone tell you you’re not enough. Resilience is your crown. Keep pushing, keep shining, and prove to everyone that you’re a superstar in the making. And never forget—you are sexy, you are talented, and you are
unstoppable!
Ivy Rosenauer is not simply an artist; she’s a visionary who shatters the boundaries of musical expression. With “Pussy NRG,” she promises an adventurous leap into her exhilarating world. This single is an invitation for everyone to embrace their bodies and assert their identities boldly. As Ivy herself states, “I was never a traditional human on this planet; I make my own rules and live by my own standards.” This fearless mantra is woven throughout her work, igniting a spark of empowerment in her listeners.
Don’t let this moment pass you by! “Pussy NRG” is poised to be your go-to summer anthem, a rallying cry encouraging us all to step into our power and vibe with vigor. Are you ready to join Ivy on this extraordinary journey? Embrace your inner goddess and let the music take you higher!
Creative Director: @andrias.hogenni
Director of Photography: @axel_saj
Lighting Designer: @w_i_ll__
Lighting Assistant: @syderation_de_lhetre
Lighting Assistant: @agne.petraityte
Art Director: @andreaswurtzz
Production Designer: @andreaswurtzz
Production Designer: @feliciasofiajensen
Props Master: @carinaboustany
Choreographer & Dancer: @e_vllt
Dancer: @vivianpoldoja
Dancer: @lucia_bbeaud
Dancer: @sofiaselimann
Jewelry Designer: @sarauww
Nail Artist: @musktherapy
Dress Designer: @plantinkristensen
Stylist: @plantinkristensen
Styling Assistant: @makenomiistake
Makeup Artist: @danielmortensenjensen
Makeup assistant: @majav.mua
Body Painter: @copenhagen_nail_artist
Key Hair Stylist: @amalie_livi
Hair Team: @majavds , @nathasjalundorffhair , @lulumuaandhair
Wigs Provided By:
@sofie_stenholt , @aarhusteater & @ravens_dark_shadow
Special thanks: @fxteam___dk & @katrinperssson
Music & lyrics @thehannix
Tracking @tmi_tammi
Mix & Master @hesseldahlsound
