Diving into the sartorial Matrix, the J.L-A.L F/W24 Menswear range is a cybernetic fever dream spun from the threads of hyperreality. It’s here, in this season’s quest, we unravel the DNA of office attire to reveal the existential comedy of the corporate carousel.
Within the pixelated corridors of the J.L-A.L F/W24 film, each piece mutates, challenging the notion of the archetype and reshaping it into something almost sentient. The uniform, once a mere shroud of conformity, now pulsates with new intent, each stitches a manifesto in miniature.
Now let’s warp the basics: Striped shirts twist into new dimensions, suits are now spiky globes in a metal-infused dance, and in a masterstroke, our team ups the ante with Marzotto, morphing fine wool into triple-threat outerwear. These aren’t mere clothes; they’re your new exoskeletons.
Cuts scream louder with the oversized swagger of cotton overcoats, vests bulge with unseen tech and leather bombers. They’re butter-soft rebellion hugging your frame. And feet haven’t been forgotten – enter the Perlin Boot with its gravity-defying elastic embrace, and the Tracer Derby, a familiar path reimagined into sculptural terrain.
Then there’s the coup—a tactical team-up with Goldwin begets Gore-Tex Pro masterpieces, armouring you in a trifecta of jacket, trousers, and a jersey that laughs in the face of whatever nature throws your way.
In the F/W24 lineup, J.L-A.L reprograms the binary of uniformity, remixing each thread into a symphony of speculative fiction. Carried aloft by Slam Jam’s global reach, J.L-A.L is the new code for a wardrobe that doesn’t just cover but discovers.
DIRECTORS Ethan and Tom @ethanandtom
PRODUCTION COMPANY Racket @racket.studio
EXEC PRODUCER India Lee @indialee___
PRODUCER Poppy Ashton @poppy_ashton
LINE PRODUCER Masha Thorpe @masha_thorpe 1ST AD Freddie Wright @fredbwright
2ND AD Elsa Collingwood @elsa.grace
PA Asia Ahmed @asiaahmed
RUNNER Cerys Kenneally @cerysimo
RUNNER Lydia Farnworth @lydiafarnworthxx
DOP Peter Bishop @peter.bishoppp
1ST AC Stephanie Kennedy @stephan1e_kennedy 2ND AC Matt Hollis @matthollis_
DIT Elliot Chyi @elliotino
GRIP Jay Mathews @jay.grip
GAFFER Greg Probert
SPARK Dan Burns
SPARK Tom Parkinson
SPARK Matthew Simmons
PRODUCTION DESIGNER Sarah Asmail @sarah.asmail ART DIRECTOR Felix villiers @catalogue_crepes ART DEPT ASST Elin Taylor @elinmtaylor
MUA Alice Dodds @alicedoddsmakeup
MUA ASST Saint Maretto @saint_maretto
HAIR Matthew Farpy
HAIR Yasemin Hassan @yaseminhassan95
HAIR ASST Nick Barford @nickbarford
MEDIC Tiggy Bough
MOVEMENT DIRECTOR Benjamin Jonsson @benjaminjonsson_ STILLS Angus Williams @anguswilliamsphoto
CASTING Kathryn Sca
