Casa Borbonese – Between real and digital

Borbonese becomes a collector of creative ideas and inspiration and opens its doors to young artists from all over Italy. A meeting of different visions and styles gathered under the roof of the Borbonese house – a new meeting place between real and digital, between the brand and young artists, between the product and the values ​​of the house. A unique place, a new parallel world that should stimulate creativity without limits, consisting of shared thoughts and visions.

Over the next five weeks, five artists with different techniques and media will present themselves on the brand’s Instagram account (@borbonese) in a specially designed digital, virtual space that will hold the sceptre and previously unpublished content that was created during the lockdown.

The photographers Bea De Giacomo, Claudia Ferri, Federica Sasso and the illustrators Cristina Amodeo and Bianca Bagnarelli take possession of this space and make it an intimate community space dedicated to graphics, photography and illustration. In the near future, it should be ready for further cooperation.

Bea De Giacomo

Bea De Giacomo, born in Varese, lives and works in Milan today. After graduating from the IED in 2008, she started working as a freelance photographer specializing in still lifes. In recent years, she has mainly focused on editorial projects and portraits.

Her work has been recognized internationally and her portfolio includes publications in renowned magazines such as The New York Times, M le Monde, Vogue Italia, and collaborations with brands such as Bally and Missoni.

Bea De Giacomo combines elements from different areas of photography: fashion, still life, staged photography and snapshots, mixed into an innovative and personal language, beyond all conventions.

Cristina Amodeo

Cristina Amodeo (Verbania, 1986) lives and works in Milan.

After completing her studies, she began working with the medium of paper and chose the collage as a technique for her illustrations, sometimes using a pencil to define the volumes of the subjects by adding shadows.

She identifies colour as a central element of her personal artistic exploration, making her the protagonist of her work, both when she defines her subjects in wide and delicate forms using chromatic colour combinations, and when she creates the image by superimposing small, individual snippets on top of it Embroidered paper.

Her passion for interior design and her fascination with the flora and fauna are reflected in her illustrations, subjects and compositions.

Claudia Ferri

Claudia Ferri (Pescara, 1980) studied photography at the ISFC in Rome. She lives and works in Milan. Her previous collaborations include: Alla Carta, Fondazione Prada, Rivista Studio, Rivista 11, Nike, Monocle, Missoni, Grazia.

Bianca Bagnarelli

Bianca Bagnarelli, born in Milan in 1988, has worked with The New Yorker, The New York Times, The Economist, Penguin Random House, McSweeney’s, Wired, ESPN, NBC, Mondadori, Feltrinelli, Einaudi and Airbnb.

She illustrated the short book ‘Fish’ for the English publisher Nobrow, which was awarded the Best Short Story by the Society of Illustrators in New York. In 2014 she won the New Roads Award and in 2015 the Bartoli Award. She lives and works in Bologna.

Federica Sasso

Federica Sasso is a photographer whose work takes an intimate look at topics related to new generations, adolescence and the female universe. Her work has been exhibited in international galleries and at festivals such as Les Rencontres de la Photographie, the Thessaloniki Photo Bienneale, the Landskrona Photo Festival and the Fotografia Europea. She has participated in group exhibitions for young Italian photography, such as ‘Looking On’ at the MAR in Ravenna and ‘Raconte-moi une historie: La jeune photographie italienne’ at the Italian Cultural Institute in Paris. It was included in the ‘Up To Now. Fabrica Photography ’, an overview of more than 20 years of visual research by the editorial staff of Fabrica, the communication centre of the Benetton Group, where she spent a year as an artist’s residence. She is the author of the photo book ‘Sick Sad Blue’ (Fabrica, 2017), a presentation of the relationship between femininity, social media and anorexia. She lives and works in Milan.