DODO LOVES GERMANY:
THE PARTY IN BERLIN FOR THE LAUNCH OF THE NEW MOON & SUN COLLECTION

A sky over Berlin studded with gems and diamonds. The Berlin night turns moonstone-coloured on the occasion of the launch of Moon & Sun, the new collection by DoDo. The Italian brand chooses the German capital to unveil its new jewels in rose gold, diamonds and precious stones, crafted with a savoir-faire that combines dream, mystery and reality. 

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Together with two icons of its history, DoDo thus explores for the first time the use of smoky quartz and moonstone in rings, bracelets and necklaces. In doing so, DoDo picks up on the symbolism of cyclicality and transformation with an interplay of opposites between the sun and the moon and thus light and warmth, sensuality and mystery. The round necklace model, the most precious because it combines all the elements, reproduces the most radiant of the heavens on the décolleté. 

The radiant evening began with the presentation of the new collection at the brand’s new boutique at 32 Rosenthaler Strasse at Hackescher Markt in the famous Mitte district, where a beam of light scoured the shop windows and simultaneously switched on as the ribbon was cut opening the doors to the guests: waiting to welcome them was Boris Barboni, Chief Marketing and Product Officer of Pomellato and DoDo.

Afterwards, the party continued at the Weekend Club Berlin, a must-visit address in Berlin’s nightlife scene. 

A veritable tribe of movers and shakers and friends of the brand gathered in Berlin for the event – such as Ann-Kathrin Götze, DoDo’s ambassador and testimonial in Germany, entrepreneur Alice Campello, TikTok star Ryan Prevedel, Ginevra Mavilla and Veronica Ferraro, friends of the brand who had travelled from Italy to celebrate the reopening. Rapper Alyx Seventeeenhundred, actress Anni Baumann and influencers from Germany such as Gitta Banko, Kicki Yangz, Ting Ting Lai and Vanellimelli also danced late into the night to the sounds of DJ duo Usman L and Vvarholla, in a cool and inclusive atmosphere surrounded by projections of jewellery from the Moon & Sun collection transformed into video installations and ribbons of light.

Ribbons also came to life in the performance by the artist duo Ennicolor (Tape Artists). The two are simultaneously among the greatest international tape artists from the electronic and clubbing culture of the German capital. So the duo created a live mural with tape and then traced it with the video mapping technique: a dance of projections that transformed the artwork and brought it to life over the course of the evening. 

An evening dedicated to inclusion, sharing, equality and empowerment. But above all, freedom: a keyword for DoDo. The freedom to be oneself, the freedom to express one’s uniqueness also through jewellery.