A KALTBLUT exclusive. Photography by Mikaela Smila. Creative Direction by Brech van Dam & Mikaela Smila. Graphic Design by Syground & Mikaela Smila. Styling by Natalie Constantinou. Makeup by Niam. Hair by Brech van Dam.
An ode to the experimental spirit of Bauhaus, reimagined for a generation raised on pixels, pop culture and endless possibilities. Rooted in the beauty of simplicity, where clean lines, geometric forms and function take precedence over ornament and excess, this minimalist philosophy collides with the electric nostalgia of Y2K gaming. Fashion becomes armour, and reality dissolves into a playful digital fantasy.
IM LOVIN IT creates a dialogue between structure and chaos, past and future, art and arcade — a world where simplicity meets imagination, identity becomes a superpower, and every frame feels like the beginning of a new level.
“I am a photographer and creative director working at the intersection of fashion, art and visual culture. In an image-obsessed world, my ambition is not to follow the mould, but to shape the visual language others aspire to.
I am driven by a pursuit of the new and extraordinary, using conceptual imagery to push boundaries, challenge expectations and provoke a wide range of interpretations. Rather than simply documenting fashion, I create worlds, images that blur the line between reality and imagination and invite the viewer to see beyond the expected.”
