In the bustling heart of Hong Kong, the LITKOVSKA S/S25 campaign emerges as a masterclass in juxtaposition, harmonizing the threads of tradition with the pulse of modernity. This vibrant metropolis—where cultural legacies collide with contemporary rhythms—serves as a stunning canvas for the concept of movement, a dynamic force that effortlessly guides us through life’s chaos toward a serene equilibrium.
www.instagram.com/litkovska_official
Rich in cinematic allure, the campaign showcases the collection’s adaptability, characterized by intricately layered silhouettes, bold asymmetry, and captivating volumes. Each piece tells a tale of resilience and the ongoing quest for balance, echoing the strength that resides within us all. It’s a narrative steeped in personal evolution, reflecting the ever-changing journey we embark on through the vast landscapes of time and space.
Photography and style: Vladyslav Chabanenko @4abik
Model: Anastasiia Kucherenko @shyyanova
MUAH: Iana Zinovieva @wish.beauty.bar
LITKOVSKA transcends the confines of Ukrainian fashion, drawing inspiration from the very boundaries that define it. Represented in concept stores across the globe, this campaign marks yet another pivotal chapter in the brand’s international narrative, pushing forward and expanding its innovative footprint on the world stage.
