SIMON CRACKER FALL/WINTER 2024-25 “LA NANNA”

Milan Fashion Week! Embrace the tranquillity – In a world filled with ceaseless bustle and noise, Simon Cracker presents “La Nanna,” a collection that offers a departure from the chaos and a tranquil state of mind. Inspired by the magic moment just before falling asleep, where reality blurs and consciousness drifts, these pieces encapsulate the essence of this serene interlude.

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Drawing from James Joyce’s concept of the stream of consciousness, “La Nanna” embraces the art of upcycling not as an end but as a tool to weave intricate narratives. Channelling the sentiments expressed in Banana Yoshimoto’s ‘Asleep,’ the collection’s faded colour palette and ethereal textures reflect the theme of protection and self-care.

Garments crafted with the upcycling technique exude a weathered elegance, as old sequins and silvery paints evoke the impression of dust or raindrops. Traditional men’s tailoring, a cornerstone of the brand’s DNA, is imbued with a sense of softness, mirroring the subtle patina of time. Pearls cascade from felted fabrics and vintage bed sheets, evoking the gentle illumination of moonlight.

Notably, the collection features denim pieces hand-printed by Sue Clowes, infusing the garments with a dreamy vision. Simon and Filippo, the creative minds behind the collection, emphasize that true rebellion lies not only in knowledge but also in kindness, offering a message of serenity and compassion.

In a world eager for respite, “La Nanna” reminds us to embrace tranquillity and kindness, finding solace in the embrace of slumber.