A KALTBLUT exclusive. In the latest editorial aptly titled “Fly,” the visionary photographer Shin Jeong Hoon captures a confluence of vitality and liberation. The title, born serendipitously during the creative process, cleverly juxtaposes the notion of an insect with a broader metaphor for freedom—a theme that resonates deeply within the imagery.
Introducing Mykhailo Kravcheniuk, an 18-year-old embodiment of unrefined energy, whose debut in modelling is as striking as the visuals themselves. Shin Jeong Hoon adeptly channels the palpable sense of freedom emanating from the young model, making “Fly” not just a name, but a narrative woven into the very fabric of the shoot.
Merging grunge aesthetics with haute fashion, Hoon showcases a style that feels both raw and refined. The model’s face ignited an instinctive vision for the shoot, resulting in photographs that flawlessly encapsulate the intended vibe. It’s a captivating blend that speaks volumes about the dichotomy of rebellion and sophistication.
A Berlin-based creative, Shin Jeong Hoon, also finds inspiration in Seoul, where fine arts studies meet a career dedicated to both photography and sculpture. The pursuit of dreams fuels his artistic journey, and as he navigates his desire for artistic freedom, “Fly” emerges as a personal and universal symbol—a call to embrace the limitless possibilities of creativity.
photographer / creative director by Shin Jeong Hoon / www.shinfoto.com / @sh1nfoto
hair & make up by Lucía Argüello @luagamia.mua
styling by Sarah Masche @deine_masche
The model is Mykhailo Kravcheniuk @cenorix signed at @jorgeduarrte
@thebastionmanagement
Brands used are: Irby Studios, TOM’S, Namilia, Balenciaga, Mussels and Muscles
Instagram name of each brand: @studio.irby @namilia @balenciaga @musselsandmuscles