ASKET want to make a meaningful impact in bettering the apparel industry for the environment, people and planet. From encouraging people to buy quality, rather than what’s in fashion, working with integrity across the supply chain and being hyper transparent on what goes into making our garments, so that our followers better understand each piece’s inherent value and find meaningfulness and reward in owning fewer pieces, that are cherished longer.
ASKET set the record straight with the launch of a new Impact Receipt that uncovers the true, environmental cost of their garments
“The Impact Receipt is the final piece of our total balance sheet: Price, Origin, Impact”’ August Bard-Bringéus, ASKET co-founder, “a real understanding of what goes into making our clothing, is fundamental in being able to appreciate the impact of our choices, buying less and keeping our clothing longer. Without reducing consumption, no amount of sustainable initiatives will make a dent.”
To mark the launch of The Impact Receipt, ASKET will have CO2, water use and energy consumption information available for their top-selling garments to begin with; The T-shirt, The Oxford Shirt, The Chino and all Merino knitwear. With information on the whole collection to be complete and available by Mid-2021.
www.instagram.com/asket / www.asket.com/transparency/impact
