4 one to watch designer from Ukrainian Fashion Week FW21 No Season

From 05.02 to 08.02 Ukrainian Fashion Week was held in a new phygital format in Kyiv. Due to the restrictions associated with the pandemic, the FW21 No Season season was held under the auspices of the New World. New-season. New format. Here are 4 brands to look out for, for the new FW season: ROUSSIN, IRON THREAD, LITKOVSKAYA and ANNA GROVE.

Fashion shows and presentations were held in the Mystetskyi Arsenal, a traditional historic location for the event, but without guests. Instead of a traditional visit to the location, viewers watched the show online on the MEGOGO streaming platform. fashionweek.ua


The ROUSSIN brand was created in August 2014, and since 2016 is a resident of the Ukrainian Fashion Week. “We pay attention to the social problems of modern times and find effective ways to solve them. Every collection is characterized by innovations. It is a symbiosis of classics and sports. Our DNA – is the use of reflective elements for road safety.” www.instagram.com/roussin.world

We actively launch plastic bag recycling into production. In the collections of the brand, you can see backpacks, various forms of bags and even shoes, made of plastic bags and films.


The facets of life and survival. Ruins and luxury. Complete abandonment and such imaginary perfection. The dissonance that we see around the world causes despair, outrage and the inability to believe how much has been destroyed and lost. But through the prism of the frantic beauty of nature and human character – there is a chance to become fundamentally different.

“I, a designer, Eno Enieokpon, dedicate the collection “RISE FROM THE RUINS”, which I present at Ukrainian Fashion Week No Season 2021 to the people of Ukraine – strong and indestructible. You have to have the courage to position your personality through IRON THREAD clothing. Just as it takes courage to continue a full life “after” – on ruins, tragedies and devastation, to see through the pain, to dream about more.

For this, I have developed special clothing silhouettes in sharp lines, for a somewhat aggressive look of models. After all, in order to overcome difficulties you need fortitude.

It was this socially significant topic that I raised and illustrates an understanding of the processes that are taking place in Ukraine. Despite all the difficulties and downfalls – a country that has become native for many years – will return to its primaeval state, and go beyond its former walls. Due to the richness of the monochrome colours of the collection and the sharpness of the shades, I conveyed the need for a sense of hope for the best that lives in each of us. In each of you.”


LITKOVSKAYA is a womenswear brand founded by designer Lilia Litkovskaya. Four generations of her family were tailors, in 2009 she launches her brand LITKOVSKAYA, the first collection of which was presented within Ukrainian Fashion Week. www.instagram.com/litkovskaya_official

In 2013 LITKOVSKAYA is listed among the 200 most promising designers worldwide in the Vogue Talents list initiated by Vogue Italy. Named Ukraine’s “Designer of the year” in 2009 and 2019 at the ELLE Style Award, she has also been awarded the Best Fashion Awards in 2011, 2014 and 2015 by the Ukrainian Fashion Week board and Cosmopolitan Awards (2019).

She is now showing her collections during Paris Fashion Week. LITKOVSKAYA’s collections are presented in stores of 14 countries, including Leclaireur (France), Harvey Nichols (Hong Kong), H.Lorenzo (USA).

Anna Grove

The designer continues to develop the idea of road safety, presented at the Safe Fashion contest and proves once again that you don’t have to sacrifice the style in order to save a life. Coats with soften shoulder line and voluminous accent sleeves form the basis of the collection. Each look in the collection is complemented by reflective details – knits, edgings, hidden inserts and plenty of buttons that reflect the evening light. Traditional plaid, houndstooth and stripes created the sense of support and stability that we have all been missing nowadays. Classic ornaments in an achromatic palette have been combined with three main colours of the collection – yellow, blue and red.

Today light-reflective elements are not only utility service uniform, but also a spectacular, harmonious detail of elegant style.