Jacket by Levis
Pants by Levis
Shoes by Dr. Martens
KALTBLUT presents Out of Boredom! A new Fashion Label based in Barcelona, founded by Georgian Artist Nina Orjonikidze and German Designer and Art Director Elisabeth Herzog. Photography by Govii Cardinni. Models are Lu Gao signed at Agency Fifth Models, Lilly Davis signed at Agency Francina Models and Albert Villaplana signed at Blow.
The label stands for free and authentic fashion, in where art is playing the biggest role. By adding details and painting fashion pieces by hand the designer and artist are exploring the concept of disruption where various pieces are changed in order to create a new look and transforming conventional into unconventional.
Items with a classy cut and fabrics are painted with a rough brush stroke, and combined with different textiles to inspire new possibilities within emerging trends. With these ways of manipulating fabrics and transforming styles, out of boredom is calling a liberation of conventional fashion and the consumer itself. The goal is to inspire people to fabricate their own fashion items and to get creative.
The idea to customise and hand paint clothing emerged out of boredom from the existing fashion industry. The wish to get away from recurring styles and stay away from boredom developed with the thirst to create something unique. A new generation brings new ways. New ways of living, new ways of creating. Inspired by everyday-life the “Home made fashion” is giving new value to things we already got bored of, against the movement of Fast Fashion.
Clothing and Styling by out of boredom / Instagram: @outof.boredom
Make Up by Maria Eugenia Tohme Barbero / Instagram: @eugeniatohme
Models are Lu Gao signed at Agency Fifthmodels / Instagram: @_luzzzz_ / Lilly Davis signed at Agency Francinamodels / Instagram: @lilliana_davis / Albert Villaplana signed at Blow / Instagram: @mr.plein