#Madrid – Whether by land or by the sea the Spring Summer 23 collection brings the sunshine with a splash of vibrant colours and joyful prints. Pieces to wear anywhere while going nowhere, no matter what your plans may be. Founder and designer Jaime Álvarez bring you to Casa Mans where it all started. A regression to his roots in all its senses layered with emotions and extravagance.
The inclusive culture Mans built on richly colourful tailoring adds a spark of spontaneity and playfulness cherished by both men and women. Moments of true creative enjoyment, both emotional and visually elevated. The fact is that Jaime is a down-to-earth guy who simply enjoys life and uses his talent to give men, of any age, access to pure tailoring mixed with new cuts for lovers of clothes and good tailoring. There is nothing in the collection one, knowing him, couldn’t imagine him wearing himself.
The Spring Summer 23 collection is a return to the roots, and raíces, of the brand, betting on modern tailoring using classic fabrics such as the Prince of Wales, gingham checks, and diplomatic stripes that evoke cherished memories of his grandfather. Within the collection, you also find various cotton fabrics such as denim in different washes, silk, linen, and organic cotton in numerous knits. The result is a refined and elegant collection reminiscent of the iconic looks worn during the Royal Ascot competitions in the 1920s.
The equestrian lifestyle in Spain forms part of the traditional way of living, a mixture of aristocracy and bourgeoisie. Horses are as much part of the Spanish identity as olives and polka-dotted flamenco costumes. The prints in the collection are tropical florals and vibrantly-hued galloping horses printed on volatile silks and strong cotton that gives shape to “cowgirl” effect shirts recalling his childhood among horses. The elegance of the horses’ walk makes you rather ride on a Mustang, than in one.
“The flowers and horses remind me of my home town, beautiful and open that announce the arrival of summer and joy.”
Bright pink, orange, purple, and light blue. In the colourful garden, the clothing matches the setting perfectly, with accompanying accessories adding a further touch of style, such as horse belt buckles, printed oversized leather tote bags, printed silk scarves, sailor knot flip-flops and hats far chicer than pork pie hat. The collection progresses from day to fiesta, office to club, summer in the city to the riviera. The lapels are enlarged and the jackets are in different lengths, either cropped as the traditional flamenco uniform or a double-breasted blazer with pleated detail of British influence with matching pleated pants without losing the modern essence that the designer wants to transmit from the culturally rich region of Sevilla.
Through a retro-future concept of consciousness and eco-sustainability, the collection explores the spectrum of masculinity through its radiating charisma. Youthful, sexy, and fun, comfortable but classy. With the mix-and-match pieces, you have the freedom to express your very own identity and diversity. Raíces pays homage to the designer’s heritage whilst looking to the future of the young Spanish house.