Stance Celebrate the ICON with Ewan Spencer

Stance has joined forces with iconic British photographer, Ewan Spencer to celebrate self-expression and the ultimate subculture constant, an ICON, the humble white sock! The ICON sock has been adopted by many subcultures and has transcended decades of style, remaining one of the few consistent wardrobe items to remain relevant.

With millions sold worldwide, Stance has taken the humble white sock to the next level, by crafting them with premium co-canvas for self-expression.

The Stance ICON campaign celebrates a variety of subcultures and is shot and directed by legendary British photographer, Ewan Spencer who shines a light on some of the many subcultures and fashions that are synonymous with the white ICON sock.

Ewan Spencer has been behind the lens for some of the most iconic cultural moments and campaigns over the last 30 years. With photography largely centred around youth and subculture across focal points moving between style, culture and music, Ewan’s work has been fundamental in documenting the subcultures which inspired this campaign.