UGG x Feng Chen Wang’s second drop has launched – it is now available at UGG.com/eu! The new collaboration reimagines iconic UGG styles in a deconstructed way. Feng Chen Wang’s exploration of the dualism of the Chinese Yin-Yang is the source of inspiration.
The designer’s “future modern” approach to fashion is seen in the choice of materials, bold contrast colours and functionality. All while playing with the idea of “complementary opposites” and unity. A collection that is both functional and philosophical. Suitable for summer and winter.
And the best thing is that it’s unisex, breaking the boundaries between men and women’s footwear.
The new collaboration is inspired by designer Feng Chen Wang’s exploration into the ancient Chinese yin-yang philosophy and reimagines the iconic UGG® Classic boot and the UGG® Fluff Sandal through deconstruction. The highly appealing campaign features the unity of black and white against a charismatic pink background. Delivering a “modern-future” aesthetics, the campaign aims to interpret the designer’s “complementary opposites” philosophy.
