ROA and Brain Dead

#Campaign – After teaming up for S/S19 with the global collective of artists and designers of Brain Dead, ROA joins forces again with them and brings out a very brain dead-esque make-over of its two signature styles, the high top Andreas boots and the Neal trail sneakers, featuring a Vibram yellow and blue camo sole. /

Originally crafted for mountain enthusiasts, Roa has now become part of a wider cultural zeitgeist where function meets fashion. Rooted in a passion for beauty paired with practical excellence, the Italian brand fuses technical performance and contemporary style in a pair of shoes.

But despite the modernity, Roa still keeps with traditional manufacturing processes making sure the spirit of hiking is stronger than ever.

All materials and finishes are chosen to ensure the best performance and results – especially for trekking and biking – while simultaneously providing a trend-conscious look. Helping citizens of the world conquer all the trails and peaks in style, the technically-perfected footwear constantly pushes the idea of gorpcore as an everyday adventure.

Collaborating with brands like Alyx, Slam Jam and Brain Dead, Roa elevates its mountain origins and shifts into a fashion direction. All year round, everywhere and for everyone.