Sneaker of the week: UGG 12×12 Sneaker Project

The limited-edition sneaker pays homage to the brand’s California roots while
channelling the technological disruption in Silicon Valley. California-based global lifestyle brand UGG® introduces the CA805 x Thermal Sneaker, the May drop from the UGG® brand’s 12X12 sneaker program, which is available now for purchase.

Introducing twelve themed designs in the year 2020, by way of unique, limited-edition drops, this program celebrates the brand’s various sources of inspiration – spanning art, nature, and beyond – to paint a picture of California, seen through the UGG® lens.

Channelling the tech disruption and innovation of Silicon Valley, the CA805 x Thermal Sneaker incorporates a cutting-edge thermal material into this classic street-ready silhouette. Utilizing imagery from specialized infrared cameras, the shoe changes colour when activated by heat to reveal mapping of a palm tree, paying tribute to an iconic symbol of the UGG® brand’s home state.

The CA805 x Thermal Sneaker will be sold in limited quantities at and select UGG® retail locations: Madison Avenue in New York City, Michigan Avenue in Chicago, and Powell Street in San Francisco.